Macworld Conference & Expo - San Francisco 2006: Macworld San Francisco Introduces New Conference Feature: Market Symposiums

Macworld San Francisco Introduces New Conference Feature: Market Symposiums

Five new symposiums help small business owners; educators (K-12); art directors; new media artists; and Podcasters get the most out of their Mac computing experience

FRAMINGHAM, MA, October 18, 2005 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events for technology markets, is launching a new conference feature – Market Symposiums – at Macworld Conference & Expo®, taking place January 9-13, 2006 at San Francisco’s Moscone Center. There are five unique day-long Market Symposiums that will help small business owners; educators (K-12); art directors; new media artists; and Podcasters get the most out of their Mac computing experience.

“The new Market Symposiums at Macworld San Francisco will provide valuable business direction and technical insights to key customer segments that rely on Mac technology,” said Paul Kent, Macworld conference chairperson. “Attendees will benefit from spending a complete day at Macworld focused exclusively on issues they face putting Macs to work in their environment.”

The Market Symposiums will take place on the last day of Macworld, Friday, January 13, 2006 from 10:00 a.m. to 5:00 p.m. The price for the Symposiums is $295 if purchased before December, 10, 2005. Symposium topics include:

--Small Business Owners: This Symposium will highlight what Apple technology can do to make work more effective and rewarding for the small business owner. A faculty of experts will discuss important considerations and options for office hardware, servers, network services, desktop configuration and IT management. Topics of discussion include: when and why to change ISPs; bringing servers in-house; outsourcing hosting; managing desktops; creating collaborative workflows; managing IT policies; IT budgeting and more.

--Educators (K-12): Educators across the globe have embraced technology as a catalyst for enhancing teaching and learning. In this Symposium, visionary educators will demonstrate current applications of technology to engage students, enhance achievement and impact learning in new and powerful ways. Teachers, administrators, school IT and tech coordinators, parents and students are all welcome to attend this event, co-produced by Computer Using Educators (CUE).

--Art Directors: Successful art directors must have a grasp of changing workflows and technologies. This Symposium will explore the latest innovations and best practices defining today's design marketplace – from ad design and submission to QuarkXPress 7 versus Adobe's InDesign CS2. A panel of experts will also discuss their need to mix print with Web design, and how they leverage video and Flash to create effective messaging for clients.

--New Media Artists: This Symposium will explore the latest new media trends and solutions, and examine what customers are demanding from today’s digital artists. New media artists will gain valuable knowledge on how to manage projects; how to develop new ideas; the latest hardware and software tools; and what's new in delivery for the Web, CD and DVDs. This Symposium is geared towards those artists who are creating marketing, education, presentations, e-learning, e-mail marketing, asset and content management.

--Podcasters: Fortune 500 companies are adding Podcasts to their marketing mix, new businesses are being started and a paradigm shift in journalism has been sent into orbit with Podcasting. This Symposium brings together innovators, market makers, opportunists and media visionaries to share their thoughts and experiences about riding this newest wave of Internet opportunity. Network with fellow Podcasters while learning the tactics that are making them successful in this unique gathering.

For more information or to register for the event, please visit www.macworldexpo.com.

About Macworld Conference & Expo
Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world's most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as prosumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and prosumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information or to register for the event, please visit the Web site at www.macworldexpo.com, or call (800) 645-EXPO. For exhibiting opportunities, please contact Annie Rice at (508) 424-4839 or [email protected] or Ron Moreau at (508) 424-4804 or [email protected].

About IDG World Expo
IDG World Expo (www.idgworldexpo.com) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo®, LinuxWorld Conference & Expo®, Wireless Sensing Solutions®, Syndicate™, GridWorld™, OSBC®, Digital ID World®, RoboBusiness and RoboNexus. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About IDG
International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo®, Macworld Conference & Expo®, DEMO®, and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com.